Sales CRM
Boost your sales performance
Understanding your customers well is essential for improving your sales performance. AVA6 Geneva supports you in implementing CRM solutions to centralise your data, manage your sales leads and automate your workflows, thereby optimising sales follow-up and strengthening customer relationships.
Our solutions enable you to:
- Centralise customer data and sales activities.
- Automate workflows and optimise the tracking of sales leads.
- Build lasting, trust-based customer relationships.
- Align marketing and sales strategies.
- Access your data at any time and from anywhere.
- Measure your sales performance using precise metrics.
Align the solution with your objectives
As a partner of SugarAI and HubSpot – two of the most widely used software providers on the market – we offer personalised support to help you implement these solutions within your organisation, tailoring their features to your business needs. This will enable you to strengthen your strategies for customer acquisition, retention and loyalty. Furthermore, we offer an approach based on the following elements:
- Analysis of your needs and business performance
- Strategic and technical advice
- Selection of the most suitable CRM solution based on your requirements
- Configuration aligned with your objectives
- Monitoring and advice
With our sales CRM systems, you can:
Manage your business activities
- Whether you’re in the lead generation, negotiation or closing stages, our CRM systems provide you with tools tailored to your specific situation. Whether it’s the ability to set up automatic reminders for yourself or your team members, or to generate a quote whilst in discussion with your client. From recording your communications to keep a record of your interactions, to generating and signing a contract online; the possibilities are endless and all serve the same purpose: to help you close more sales.
Automate the allocation of leads
- Being able to automatically allocate your potential customers according to pre-defined rules is a key feature for optimising your sales processes. Not only will you improve your sales team’s performance, but you will also increase your chances of closing the deal.
Automatically identify your best prospects
- Automation and scoring processes enable you to systematically qualify your potential customers in order to identify where they are in their buying journey. This will allow you to target those who are most likely to buy and align your sales activities with the opportunities most likely to succeed. You’ll therefore save valuable time, which will have a direct impact on your turnover and growth.
Centralise your marketing materials
- No more documents getting lost on your server; say goodbye to contracts you can no longer find. With CRM tools, you can organise and centralise your documents by contact, company and sales opportunity. This gives you a comprehensive overview of your customer relationships and ensures you no longer lose documents (offers, quotations, contracts, reports, etc.) that are essential to your sales activities.
Set and manage your business objectives
- Having a clear understanding of the results required is key to a business’s growth. From a sales perspective, your teams need this information to define their strategies and organise their prospecting. A sales CRM enables you to categorise and classify the sales targets of your business and your sales staff.
Track your performance and that of your sales staff
- Being able to support your sales team whilst maintaining an overview of their performance is an essential part of successfully developing a sales strategy. This is precisely what a CRM enables you to do. In fact, you can set targets for expected revenue, the number of opportunities to be secured, and the number of calls, emails and visits your sales staff need to make.
Frequently Asked Questions about Sales CRM
Will a sales CRM increase my turnover?
- CRM supports you in your sales approach and provides you with tools which, when used wisely, increase your chances of closing a sale.
How does a sales CRM improve my teams’ performance?
- Sales teams’ performance can be optimised by centralising and streamlining access to sales materials and customer information. Similarly, the integration of tools such as chat, email and internet telephony facilitates interaction with their customers.
How does the automation of sales processes save time?
- Automating your sales processes allows you to focus on business activities that have a direct impact on your financial results. These include faster communication with your customers and prospects, quicker delivery of quotes, and more interaction with your sales teams…
Do I still need my Excel spreadsheets to view my results?
- No more need for Excel spreadsheets to track your results. A sales CRM allows you to track your results with ease. Thanks to intuitive dashboards and automated reports, you can view your sales performance, monitor your key metrics and share your data easily and securely. Everything is centralised on a single platform, making sales tracking simpler and more efficient.
Get in touch with us about your sales CRM projects!
To find out more about our sales CRM solutions or to request a demo, please feel free to fill in the contact form. Our teams are on hand to answer any questions you may have and to support you with your IT and CRM projects